UCSI University’s BA (Hons) in Event & Tourism Management is a 3-year programme that equips you with operational, supervisory and managerial knowledge and skills, required for modern management of business industry. It covers a wide range of areas from conventions, events to tourism.
Tourism is viewed as a very important and viable industry worldwide. In Malaysia, it is one of the fastest growing and largest revenue earner providing massive business and employment opportunities.
Within the field of tourism, is the rapidly booming business of meetings, conventions and events. The state of Sarawak has launched the Sarawak Convention Bureau (SCB) in view of this favourable opportunity. Into its first year of operations, the SCB has already confirmed 24 new meetings for the state – translated into an estimation of 16,000 hotel room nights and RM16.3 million in direct delegate expenditure.
Recognising the potential of this vibrant industry and its need of qualified human capital, UCSI University Sarawak Campus introduces the B.A. (HONS.) Events & Tourism Management as a means to guide students into a most successful and rewarding career in Event & Tourism.
The assessment includes a combination of examinations, projects and assignments, and finally a requirement to complete a dissertation in Independent Project in the final year. Students will acquire up-to-date vocational skills that are relevant and competitive. This reflects the complex and challenging nature of the accounting, finance and business realms.